The Effect of Integrated Design Philosophy of Product Development on Product’s Commercial Success
Heba Samir Younis;
Abstract
World class companies around the globe from Braun in Germany, Land Rover in UK, and Benetton in Italy, to Toshiba in Japan are putting product excellence and product development amongst their key competitive priorities. In recent years the long term suc
Other data
| Title | The Effect of Integrated Design Philosophy of Product Development on Product’s Commercial Success | Authors | Heba Samir Younis | Keywords | The Effect of Integrated Design Philosophy of Product Development on Product’s Commercial Success | Issue Date | 2007 | Description | World class companies around the globe from Braun in Germany, Land Rover in UK, and Benetton in Italy, to Toshiba in Japan are putting product excellence and product development amongst their key competitive priorities. In recent years the long term suc |
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