The marketing of financial services an exploration of the application of marketing concepts and practices to scottish banks.

Mohmed Farid Fouad Al Sahn;

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Title The marketing of financial services an exploration of the application of marketing concepts and practices to scottish banks.
Authors Mohmed Farid Fouad Al Sahn
Keywords The marketing of financial services an exploration of the application of marketing concepts and practices to scottish banks.
Issue Date 1984

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