A Pragma-Syntactic Study of Electronic Advertisements versus Spoken and Written Advertisements: A contrastive Study.

Mai Mohamed Ahmed Hamed;

Abstract


The present study offers an investigation of the specific characteristics of advertisements in general and electronic advertisements in particular, and how these advertisements use language to attract and persuade customers, so, this research studie


Other data

Title A Pragma-Syntactic Study of Electronic Advertisements versus Spoken and Written Advertisements: A contrastive Study.
Other Titles دراسه براجماتيه – تركيبيه للإعلان على شبكه المعلومات مقارنة بالإعلان التقليدى: دراسة مقارنه
Authors Mai Mohamed Ahmed Hamed
Keywords A Pragma-Syntactic Study of Electronic Advertisements versus Spoken and Written Advertisements: A contrastive Study.
Issue Date 2011
Description 
The present study offers an investigation of the specific characteristics of advertisements in general and electronic advertisements in particular, and how these advertisements use language to attract and persuade customers, so, this research studie

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