The Effectiveness of a Media Literacy Program on a Sample of an Audience

Lamya Mohammad Wagdy Tawfik;

Abstract


As avid watchers of television, children are exposed to many advertising messages with every television viewing session. The ultimate responsibility of mediating these messages and coaching children to have a critical eye while watching advertisements lie


Other data

Title The Effectiveness of a Media Literacy Program on a Sample of an Audience
Other Titles فاعلية برنامج مقترح للتربية الإعلامية على عينة من الجمهور
Authors Lamya Mohammad Wagdy Tawfik
Keywords The Effectiveness of a Media Literacy Program on a Sample of an Audience
Issue Date 2010
Description 
As avid watchers of television, children are exposed to many advertising messages with every television viewing session. The ultimate responsibility of mediating these messages and coaching children to have a critical eye while watching advertisements lie

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