Competitiveness of the Egyptian Strawberry in the Global Market

Abstract

The research targeted the competi-tiveness of strawberry crop exports, the geographical distribution of strawberry exports to determine the most important imported markets, and the competitive-ness of Egyptian strawberry exports in the most important foreign markets. About 85.7% of the average amount of Egyptian strawberry exports during the period (2014-2019) the most important of these countries are Saudi Arabia, Kuwait, Belgium, Germany and Iraq, where their market is absorbed 19.64, 7, 6.8, 6.2, 4.5, 1,000 tons, and about 27%, 9.6%, 9.4%, 9.1%, 6.3%, from the average total amount of Egyptian exports of strawber-ries during the study period is about 41.08 thousand tons. This means that Egypt's strawberry exports Have not en-joy a competitive advantage in the global markets, where the value of the competi-tive advantage index was about 6.82 mil-lion during the first period (2001-2009),and 6.83 during the second period (2010-2019).The market share index showed that the market of Saudi Arabia, the United Arab Emirates and Belgium

Ranking the top of the list of Egyptian strawberry importers, with a market share of about 58.6%, 39.2% and 9.9% of the average total strawberry imports in those countries. The study found that Egyptian strawberries a competitive price advantage in both the Saudi market, the Belgian market and the German market compared to the most important coun-tries competing for Egyptian strawberry exports within these Markets, the com-petitive advantage index of Egyptian strawberries achieved high rates in these markets compared to competing coun-tries, explained the instability factor of competition compared to the instability factor of the amount of strawberries ex-ported to Egypt is that the average Neth-erlands, Spain, Italy and America are more stable, with the average instability rate in the Netherlands, Spain, Italy and America. 15.8%, 44.7%, 5.4%, 12%, show standard efficient imaging that its value was greater than zero in all years during the study period (2001-2009), the average value of about 10.2%.