District branding: content analysis toward identifying brand dimensions at the district scale

Ghanem, Salma; Sherif El-Fikiand; Khalifa, Marwa; Afifi, Samy;

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Title District branding: content analysis toward identifying brand dimensions at the district scale
Authors Ghanem, Salma; Sherif El-Fikiand; Khalifa, Marwa ; Afifi, Samy
Issue Date 2024
Journal Place Branding and Public Diplomacy 
DOI 10.1057/s41254-024-00343-8

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